Business course
Amazon Course in Chakwal
Two whole months on research and validation before a single supplier is contacted — BSR, keyword gaps, landed cost, break-even — then listings, PPC, FBA and Amazon VA work.
- Duration
- 2 or 6 months
- Level
- Beginner
- Timings
- Flexible — ask us
- Fee
- Contact us — 0309 0571403
5.0from 102 Google reviews of the centre
About this course
Research first. Suppliers later.
Most people who lose money on Amazon lose it in the first month, on a product they picked because they liked it. So this course spends two full months on research and validation before a single supplier is contacted — BSR, review mining, keyword gaps, landed cost, referral and FBA fees, break-even.
You do not need capital to benefit from it. The same skills are what an Amazon virtual assistant sells, and the last month of both tracks covers exactly that: portfolio, Upwork and Fiverr profiles, finding sellers who need help, and pricing the service.
Tools you will work inAmazon Seller CentralHelium 10Jungle ScoutKeepaSellerAmpAlibabaGoogle TrendsAmazon Ads
NafeesOur Amazon and eBay specialist, and the trainer for this course.
Our trainers
What you will be able to do
Choose a business model that suits your capital, not somebody else’s
Research and validate a product, and calculate whether it can actually make money
Find and vet suppliers, negotiate MOQs and terms, and handle samples and inspection
Write a listing that ranks and converts, with A+ Content and backend keywords
Run and optimise PPC campaigns against ACOS, TACOS and ROAS
Manage FBA inventory, account health, returns and policy problems
Work as an Amazon VA — portfolio, profile, proposals, pricing and client retention
Curriculum
Two tracks, research first in both
Not sure which track suits you? Call 0309 0571403 and we will tell you.
The whole seller journey in eight weeks - models, research, sourcing, listings, PPC, operations - and a final week on selling Amazon services as a freelancer.
8 modules · 8 weeks01 Amazon and e-commerce fundamentalsWeek 1
- Introduction to Amazon business models
- Amazon marketplace overview
- Seller Central introduction
- FBA versus FBM versus wholesale versus private label
- Amazon seller account requirements and setup
02 Product researchWeek 2
- Product research fundamentals
- Finding profitable product opportunities
- Understanding demand, competition and trends
- Product research tools and metrics
- Practical product validation
03 Sourcing and profitabilityWeek 3
- Finding suppliers
- Alibaba and international sourcing
- Supplier communication and negotiation
- Product costing, fees and profit margins
- A complete product profitability analysis
04 Listing creation and optimisationWeek 4
- Amazon product listing structure
- Keyword research for Amazon
- Writing high-converting titles and bullet points
- Product descriptions, backend keywords and A+ Content
- Creating and optimising a complete listing
05 Amazon PPC and advertisingWeek 5
- Introduction to Amazon PPC
- Automatic versus manual campaigns
- Keyword targeting and match types
- Budget, bids, ACOS and ROAS
- PPC optimisation and campaign management
06 Selling and conversion skillsWeek 6
- Amazon buyer psychology
- How to create offers that sell
- Pricing and promotional strategies
- Competitor analysis and positioning
- Customer communication, reviews and feedback strategy
07 Advanced Amazon businessWeek 7
- Inventory and stock management
- Order fulfilment and FBA processes
- Amazon account health and policies
- Handling returns, refunds and common seller problems
- Scaling products and increasing sales
08 Expert level, freelancing and sellingWeek 8
- Amazon analytics and business reports
- Advanced product and competitor research
- Finding Amazon clients as a freelancer
- Selling Amazon services - proposals, pitching, negotiation and closing
The professional track: two months on research and validation before you spend anything, then sourcing and branding, Amazon SEO and PPC, operations and scaling, and a month on freelancing and troubleshooting.
24 modules · 24 weeks01 Introduction to AmazonWeek 1 · Month 1
- The Amazon ecosystem and business models
- Amazon marketplaces and countries
- Seller Central overview
- FBA versus FBM
- Amazon terminology
- Understanding Amazon fees
- Amazon seller business models
02 Seller account setupWeek 2 · Month 1
- Individual versus professional accounts
- Seller account requirements
- Business information
- Payment and banking setup
- Tax information basics
- Account verification
- Seller Central navigation
03 Amazon business modelsWeek 3 · Month 1
- Private label
- Wholesale
- Online arbitrage
- Retail arbitrage
- Dropshipping and Amazon policies
- KDP overview
- Choosing the right model
- Investment and profit considerations
04 Amazon product and market basicsWeek 4 · Month 1
- Understanding Amazon customers
- Market research
- Category selection
- Competition analysis
- Demand and sales analysis
- Identifying profitable niches
- Basic profit calculations
- Practical marketplace research
05 Product research fundamentalsWeek 5 · Month 2
- What makes a winning product
- Product selection criteria
- Demand versus competition
- BSR analysis
- Reviews and ratings analysis
- Sales estimation
- Product validation
06 Product research toolsWeek 6 · Month 2
- Helium 10
- Jungle Scout
- Keepa
- SellerAmp
- Google Trends
- Amazon Best Sellers
- Product research workflows
07 Competitor researchWeek 7 · Month 2
- Competitor identification
- Competitor listing analysis
- Review mining
- Pricing analysis
- Keyword gap analysis
- Competitor strengths and weaknesses
- Finding market opportunities
08 Product profitabilityWeek 8 · Month 2
- Cost of goods
- Amazon referral fees
- FBA fees
- Shipping and customs
- Advertising costs
- ROI and profit margins
- Break-even calculations
- Product validation project
09 Supplier sourcingWeek 9 · Month 3
- Alibaba fundamentals
- Supplier verification
- Manufacturer versus trading company
- MOQ negotiation
- RFQ creation
- Supplier communication
- Samples and quality control
10 Product costing and negotiationWeek 10 · Month 3
- Landed cost calculation
- Shipping options
- Payment terms
- Supplier negotiation
- Purchase orders
- Quality inspection
- Inventory planning
11 Private label and brandingWeek 11 · Month 3
- Brand development
- Product differentiation
- Brand positioning
- Packaging
- Logo and branding basics
- Trademark overview
- Amazon Brand Registry
- Brand protection
12 Amazon listing creationWeek 12 · Month 3
- Product title
- Bullet points
- Product description
- Backend search terms
- Product images
- A+ Content
- Listing optimisation
- Conversion-focused copywriting
13 Amazon keyword researchWeek 13 · Month 4
- Keyword fundamentals
- Search volume
- Relevance
- Long-tail keywords
- Competitor keyword research
- Helium 10 keyword tools
- Keyword prioritisation
- Keyword mapping
14 Amazon SEOWeek 14 · Month 4
- Listing SEO
- Title optimisation
- Bullet optimisation
- Backend keywords
- Indexing
- Ranking factors
- Organic ranking strategy
- A practical listing SEO project
15 Amazon PPC fundamentalsWeek 15 · Month 4
- Sponsored Products
- Sponsored Brands
- Sponsored Display
- Automatic campaigns
- Manual campaigns
- Broad, phrase and exact match
- Campaign structure
- PPC terminology
16 Advanced PPC and sales optimisationWeek 16 · Month 4
- Keyword harvesting
- Negative keywords
- Bid optimisation
- ACOS
- TACOS
- ROAS
- Campaign optimisation
- PPC scaling strategies
17 Inventory and FBA managementWeek 17 · Month 5
- FBA shipment creation
- Inventory planning
- Restock calculations
- Inventory forecasting
- Storage fees
- Long-term inventory management
- Stockout prevention
- FBA inventory troubleshooting
18 Amazon account managementWeek 18 · Month 5
- Seller Central management
- Orders
- Returns
- Refunds
- Customer service
- Account health
- Performance notifications
- Policy compliance
19 Reviews, ranking and conversionWeek 19 · Month 5
- Ethical review strategies
- Customer feedback
- Conversion rate optimisation
- Buy Box fundamentals
- Pricing strategy
- Promotions
- Coupons
- Deals
20 Advanced selling and scalingWeek 20 · Month 5
- Increasing sales velocity
- Launch strategy
- Product ranking
- PPC scaling
- Expanding the product portfolio
- Variation strategy
- New marketplace expansion
- Scaling profitable products
21 Advanced Amazon analyticsWeek 21 · Month 6
- Sales dashboard
- Business reports
- Profit analytics
- PPC reports
- Search Query Performance
- Conversion analysis
- Customer behaviour
- Data-driven decision making
22 Troubleshooting and policiesWeek 22 · Month 6
- Listing suppression
- Account warnings
- Policy violations
- Intellectual property issues
- Brand complaints
- Listing hijacking
- Account suspension basics
- Appeal structure and documentation
23 Amazon freelancing and client acquisitionWeek 23 · Month 6
- The Amazon VA career
- Amazon freelancer skills
- Creating an Amazon portfolio
- Upwork profile
- Fiverr profile
- LinkedIn positioning
- Finding Amazon clients
- Proposal writing
- Client communication
- Selling Amazon services
- Pricing services
- Client retention
24 Expert capstone and business launchWeek 24 · Month 6
- Complete product research project
- Complete competitor analysis
- Complete keyword research
- Create an optimised Amazon listing
- Build a PPC campaign
- Prepare a profitability report
- Create an Amazon business strategy
- Client presentation
- Freelance service package creation
- Final Amazon selling project
For businesses
We also do this for businesses
Not here to learn it yourself? Our E-Commerce Solutions team does it as paid work. Online store setup and e-commerce development, so you can start selling online properly.
Ask about the next Amazon batch
We will tell you the fee, the timings and when the next batch starts. No stock budget yet? The same skills are what an Amazon VA sells.